Once upon a time in the late 1970's
there was a new-fangled thing called a disposable nappy.

In the 1980's, the single-use nappy made its way into almost all the homes in the land, allowing busy parents (especially 'housewives') to swap a bit of of extra laundry for a smelly bin.

It was made from super absorbent polymers and plastic derivatives.
These are still the main components of all disposables today.

New grandparents had boiled and soaked and bleached fat terry nappies with tight and uncomfortable rubber and plastic pants.

The single-use nappy was slim and convenient.

In the 1990's & 2000's, reusable nappy technology started getting better and PUL was introduced. Fitted nappies like Little Lamb cotton and MotherEase OneSize had a small but dedicated following. You could even buy them in Waitrose!

In the 2010's, pocket nappies, all in ones, all in twos, hybrids, preflats, hemp & bamboo added more and more choice with plenty of beautiful prints to choose from.

In 2019, B-eco-me was born - then known as Real Nappy Life.

In 2020 there was an unprecedented explosion in the market as coronavirus lockdowns meant parents had the time and space to think about their options, as well as support from otherwise working partners.

Many new brands and retailers sprang up in the UK, as cloth bum parents saw the demand and thought 'I could do that from home!'

2021 saw a re-balancing drop in the market, while the many new & existing nappy retailers struggled to sustain their businesses.

In 2022 the cost of living crisis further pushed many retailers to breaking point, and even the most established businesses suffered.

B-eco-me is here to stay.